
๐ฆ Crypto just had its iPhone momentโand itโs called the The Base App
๐ฒ Base Enters a New Era: The App That Could Onboard the World At "A New Day One," Base didnโt just launch a rebrand. It launched a movement. The event, led by Base creator Jesse Pollak and Coinbase CEO and co-founder Brian Armstrong, was a rally cry for a new internetโone where social networks are open, creators own their work, and crypto actually works for everyone. What they revealed wasnโt just sleek design or a product drop. It was the blueprint for cryptoโs next chapter: accessible, soc...

๐ค The Role That Social Systems Play in Onchain Games
Ontology Mini Series Ep.2

๐ From Memecoins to Mortgage Loans
DeFiโs Ready For Its Glow-Up

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๐ฆ Crypto just had its iPhone momentโand itโs called the The Base App
๐ฒ Base Enters a New Era: The App That Could Onboard the World At "A New Day One," Base didnโt just launch a rebrand. It launched a movement. The event, led by Base creator Jesse Pollak and Coinbase CEO and co-founder Brian Armstrong, was a rally cry for a new internetโone where social networks are open, creators own their work, and crypto actually works for everyone. What they revealed wasnโt just sleek design or a product drop. It was the blueprint for cryptoโs next chapter: accessible, soc...

๐ค The Role That Social Systems Play in Onchain Games
Ontology Mini Series Ep.2

๐ From Memecoins to Mortgage Loans
DeFiโs Ready For Its Glow-Up
>1.6K subscribers
>1.6K subscribers
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What does good onboarding look like in crypto today?
Not seed phrases. Not Discord chaos. Not bloated user flows built for devs.
In the final episode of Code, Clout & Crypto with our friends from Ontology, we explored how a new class of buildersโfrom games like Farville and Clankermon to platforms like Farcaster and the Base appโare creating onboarding that feels like play.
Missed the previous episode? You can read it here:
Limone โ Farville, Builderโs Garden
Samuel โ Founder, developer at dTech
Matthew โ Clankermon, Trivia, and more
Shipping on Farcaster is like shipping inside a chat with friends. Builders ship and iterate in real time. Instead of Discords or feature request forms, feedback happens in the feed itself. The app is the distribution.
Limone described the magic of this dynamic:
โWhatever you're building and shipping, you're shipping it on a public feed. That already gives you a channel to interact with your users.โ
Itโs not just a social graphโitโs a live testing environment for onchain creativity.
The panel didnโt shy away from the challenges of using incentives to grow. Everyone agreed: short-term boosts often come with long-term noise.
Matthew gave the sharpest take:
โYou can light money on fire to make the chart go up. It'll do what you're looking forโbut does it matter?โ
Builders shared real examplesโlike bots flooding Farville leaderboards for weekly rewardsโand emphasized the importance of aligning incentives with actual value creation. That means rewarding behaviors that build community, not extract from it.
One theme that stood out: onboarding gets better when identity is composable.
With Farcaster FIDs and public usage data, developers can start to answer questions like: Which users refer others who stick around? Who participates in events? Who contributes, not just consumes?
Matthew saw this as a huge opportunity:
โIf you refer people and they stayโthat should be worth more. Thereโs real value in sticky reputation.โ
Samuel added that while the data already exists, the missing link is usability:
โWe have all of the data laying thereโjust nobody makes it actionable.โ
He called for someone to build tools that help developers identify power users, surface social signals, and plug into referral qualityโnot just raw numbers.
โThereโs a huge opportunity for someone to crack open the mini app developer space... not with ads or CRM, but something new, built specifically for this layer of open data.โ
Reputation, in this new model, isnโt just about what youโve done. Itโs about what your network does because of you.
The next wave of onboarding wonโt be about getting crypto people into better products. Itโll be about getting everyone else into crypto without them realizing it.
Limone is watching Base closely:
โI'm excited to see how long it takes for Base to onboard net-new usersโnot just people migrating from Farcaster.โ
Samuel is focused on turning user data into smarter outreach:
โWhat if you could actually predict who to onboard next based on whoโs already active?โ
And Matthew? Heโs all-in on the rise of onchain entertainmentโgames, social experiences, and creative applications where every item, choice, and action is onchain by default.
โThe entire game is just a massive web of incentives. Every item is something you own. Every choice you make incurs a cost and creates an outcome. Thatโs what onchain entertainment makes possible.โ
For him, the excitement isnโt just about gamesโitโs about new economic layers for participation, co-creation, and culture. When you combine crypto, open social, and AI, you donโt just onboard people into cryptoโyou onboard them into a new kind of internet.
Catch the full replay on Spaces and browse earlier recaps at news.cryptosapiens.xyz
Do you like this type of content? Is there a trending topic we should cover, or something you would like to learn more about? Let us know on X or Instagram.

What does good onboarding look like in crypto today?
Not seed phrases. Not Discord chaos. Not bloated user flows built for devs.
In the final episode of Code, Clout & Crypto with our friends from Ontology, we explored how a new class of buildersโfrom games like Farville and Clankermon to platforms like Farcaster and the Base appโare creating onboarding that feels like play.
Missed the previous episode? You can read it here:
Limone โ Farville, Builderโs Garden
Samuel โ Founder, developer at dTech
Matthew โ Clankermon, Trivia, and more
Shipping on Farcaster is like shipping inside a chat with friends. Builders ship and iterate in real time. Instead of Discords or feature request forms, feedback happens in the feed itself. The app is the distribution.
Limone described the magic of this dynamic:
โWhatever you're building and shipping, you're shipping it on a public feed. That already gives you a channel to interact with your users.โ
Itโs not just a social graphโitโs a live testing environment for onchain creativity.
The panel didnโt shy away from the challenges of using incentives to grow. Everyone agreed: short-term boosts often come with long-term noise.
Matthew gave the sharpest take:
โYou can light money on fire to make the chart go up. It'll do what you're looking forโbut does it matter?โ
Builders shared real examplesโlike bots flooding Farville leaderboards for weekly rewardsโand emphasized the importance of aligning incentives with actual value creation. That means rewarding behaviors that build community, not extract from it.
One theme that stood out: onboarding gets better when identity is composable.
With Farcaster FIDs and public usage data, developers can start to answer questions like: Which users refer others who stick around? Who participates in events? Who contributes, not just consumes?
Matthew saw this as a huge opportunity:
โIf you refer people and they stayโthat should be worth more. Thereโs real value in sticky reputation.โ
Samuel added that while the data already exists, the missing link is usability:
โWe have all of the data laying thereโjust nobody makes it actionable.โ
He called for someone to build tools that help developers identify power users, surface social signals, and plug into referral qualityโnot just raw numbers.
โThereโs a huge opportunity for someone to crack open the mini app developer space... not with ads or CRM, but something new, built specifically for this layer of open data.โ
Reputation, in this new model, isnโt just about what youโve done. Itโs about what your network does because of you.
The next wave of onboarding wonโt be about getting crypto people into better products. Itโll be about getting everyone else into crypto without them realizing it.
Limone is watching Base closely:
โI'm excited to see how long it takes for Base to onboard net-new usersโnot just people migrating from Farcaster.โ
Samuel is focused on turning user data into smarter outreach:
โWhat if you could actually predict who to onboard next based on whoโs already active?โ
And Matthew? Heโs all-in on the rise of onchain entertainmentโgames, social experiences, and creative applications where every item, choice, and action is onchain by default.
โThe entire game is just a massive web of incentives. Every item is something you own. Every choice you make incurs a cost and creates an outcome. Thatโs what onchain entertainment makes possible.โ
For him, the excitement isnโt just about gamesโitโs about new economic layers for participation, co-creation, and culture. When you combine crypto, open social, and AI, you donโt just onboard people into cryptoโyou onboard them into a new kind of internet.
Catch the full replay on Spaces and browse earlier recaps at news.cryptosapiens.xyz
Do you like this type of content? Is there a trending topic we should cover, or something you would like to learn more about? Let us know on X or Instagram.
Tortoise has 100+ users who really love it. Does anyone familiar w consumer startups know what tends to happen after that? Just curious
expansion!
Build for them. Ask for feedback, what theyโd like to see on the app. Filter like a madman. Keep building. My conversation with some of the top builders here covered that and more. Planning a part2. Let me know what more youโd like to learn from them. https://news.cryptosapiens.xyz/making-the-internet-great-again
Crypto has an onboarding problem. But thatโs changing thanks to mini appsโplayable, social, and unexpectedly intuitive onchain experiences In a recent conversation with @limone.eth @samuellhuber.eth and @matthewfox, the brains behind /farville /builders-garden /clankermon and dTech, we explored how Farcaster and Base are flipping traditional onboarding ๐ Mini apps remove friction by embedding apps inside familiar social flows ๐ Feedback loops are public and fast, allowing real-time iteration ๐ Incentives are being rethought to reward actual value creation "Onboarding with mini apps on Farcaster and the Base app is an introduction to a more interesting internet" - Matthew This isnโt just better UX. Itโs cultural redesign. And itโs what crypto needs if we want to reach the next million users. Read the full recap in my newsletter https://news.cryptosapiens.xyz/making-the-internet-great-again
Cultural redesign, I love how you put it. It feels like a shift and it's only just beginning. Nice to be here for it ๐ ๐
thanks. it feels much bigger than a simple ux update.
Absolutely. More like a turning point
Fire write up Thanks for having me humpty!
It was awesome chatting with you. We have to run it back soon.
anytime โ๏ธ
hellyeah ๐ฅ
a hellyeah from hellno is all i could ask for
end of the week, spending my hellyeahs wisely on the best casts
@humpty.eth, you just received 1,004 claps from ๏ผ black1004 on this content! Want to join the fun? Explore content, swipe right to clap, and earn $HUNT based on your own clapping activity. Your daily clap allowance: 100 ๐ Install the Clap Mini App to get +50 free daily allowance ๐
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Tortoise has 100+ users who really love it. Does anyone familiar w consumer startups know what tends to happen after that? Just curious
expansion!
Build for them. Ask for feedback, what theyโd like to see on the app. Filter like a madman. Keep building. My conversation with some of the top builders here covered that and more. Planning a part2. Let me know what more youโd like to learn from them. https://news.cryptosapiens.xyz/making-the-internet-great-again
With zero user education, tokenomics, or a narrative โ not much.
True
Crypto has an onboarding problem. But thatโs changing thanks to mini appsโplayable, social, and unexpectedly intuitive onchain experiences In a recent conversation with @limone.eth @samuellhuber.eth and @matthewfox, the brains behind /farville /builders-garden /clankermon and dTech, we explored how Farcaster and Base are flipping traditional onboarding ๐ Mini apps remove friction by embedding apps inside familiar social flows ๐ Feedback loops are public and fast, allowing real-time iteration ๐ Incentives are being rethought to reward actual value creation "Onboarding with mini apps on Farcaster and the Base app is an introduction to a more interesting internet" - Matthew This isnโt just better UX. Itโs cultural redesign. And itโs what crypto needs if we want to reach the next million users. Read the full recap in my newsletter https://news.cryptosapiens.xyz/making-the-internet-great-again
Cultural redesign, I love how you put it. It feels like a shift and it's only just beginning. Nice to be here for it ๐ ๐
thanks. it feels much bigger than a simple ux update.
Absolutely. More like a turning point
Fire write up Thanks for having me humpty!
It was awesome chatting with you. We have to run it back soon.
anytime โ๏ธ
hellyeah ๐ฅ
a hellyeah from hellno is all i could ask for
end of the week, spending my hellyeahs wisely on the best casts
@humpty.eth, you just received 1,004 claps from ๏ผ black1004 on this content! Want to join the fun? Explore content, swipe right to clap, and earn $HUNT based on your own clapping activity. Your daily clap allowance: 100 ๐ Install the Clap Mini App to get +50 free daily allowance ๐